FLO - “Not My Job” Vevo DSCVR banner

FLO performs their “Not My Job” single LIVE via their Vevo DSCVR Artists to Watch 2023 campaign

Vevo, the world’s leading music video network released the complete list for its highly anticipated Vevo “DSCVR Artists to Watch” 2023 campaign. Starting today, Monday, November 28th, Vevo’s DSCVR ATW is showcasing high-quality live performance video content from the class of 2023, with unique performances from each artist, shot exclusively for Vevo.

Vevo’s Artists to Watch content will also see the official launch of a brand-new DSCVR set. The new set was designed to help artists express themselves in new and interesting ways through visually striking elements like new entry points, columns, corridors, archways, and windows. Highlighted from the class of 2023 is FLO (Stella, Renee, and Jorja), a brand-new girl group from the United Kingdom.

FLO – “Not My Job” Vevo DSCVR Artists to Watch 2023

“FLO is making some serious waves in the music industry right now. Their impeccable harmonies and melodies, paired with a refreshing revival of UK 2000s RnB, are making them an undeniable force. Ever since hearing ‘Cardboard Box,’ I knew this group had something very special. I’m absolutely delighted to have them involved in Vevo’s annual DSCVR Artists To Watch.” – stated Carl Young, Head of Music & Talent, UK

Through personal and professional growth, FLO has created a sound that hasn’t been heard in the UK music scene for decades, sparking a cultural conversation about the future of British R&B. Six months ago, they released their debut single, “Cardboard Box,” which catapulted them into the collective consciousness. Also, the song won them fans among R&B and hip-hop luminaries such as Brandy, JoJo, SZA, Victoria Monét, Missy Elliott, and Kelly Rowland of Destiny’s Child.


FLO press photo

“We had so much fun arranging and recording our VEVO DSCVR session earlier this year, and it’s amazing to now have been highlighted as an Artist To Watch! Thank you for having faith in our girl group and vision. We are honored to stand beside all the other artists highlighted and can’t wait to keep growing in 2023!” – FLO stated

FLO’s critically acclaimed debut EP, “The Lead,” has solidified Renée, Jorja, and Stella at the forefront of the UK R&B scene. The project has won over global audiences with intricate three-part harmonies, MNEK productions, and lyrics that speak to female empowerment and personal growth.

Vevo DSCVR Artists to Watch 2023

Vevo’s 2023 DSCVR “Artists to Watch” list

“We are so proud to announce our annual taste-making program, DSCVR Artists to Watch. This series is the brainchild of our in-house team of music lovers who are always so driven to have the opportunity to shine a spotlight on the best up-and-coming acts. Through our marketing and promotional efforts, large distribution network, and stellar production team, Vevo is able to support artists of all genres and at all stages of their careers. Through close collaboration with both artists and their teams, we work to make sure that every part of this campaign serves them.” – stated JP Evangelista, SVP of Content, Programming & Marketing, Vevo

Vevo has a long history of supporting and introducing emerging artists to new global audiences. Its DSCVR ATW program champions emerging artists through live performance content, with alumni including now-household names, such as Billie Eilish, Pop Smoke, Sam Smith, Lewis Capaldi, Jorja Smith, Arlo Parks, Alexander 23, and many more.

Vevo DSCVR Artists to Watch 2023

Vevo’s 2023 DSCVR “Artists to Watch”

Born out of Vevo’s taste-maker series and brand DSCVR, “DSCVR Artists To Watch” is now in its 9th year. With a record-breaking 550 submissions, the current list consists of 20 global artists whom Vevo has tipped to break through to the mainstream.

Vevo’s DSCVR ATW program is one of the most highly anticipated and competitive lists in the emerging music space. The artists and bands that make it receive critical exposure and promotion that help propel their careers. ATW artists and bands will be marketed and featured in Vevo’s expert music video programming via playlists and editorial features across Vevo’s network, including YouTube and connected TV platforms, such as Roku, Samsung TV Plus, and Apple TV.

FLO – “Not My Job” single

FLO - “Not My Job” cover art

We recommend adding FLO’s “Not My Job” single to your favorite contemporary R&B playlist. Also, let us know how you feel in the comment section below. Mel Blanc’s famous catchphrase, That’s All Folks! Thanks for reading another great article on Bong Mines Entertainment – the hot spot for new music. Always remember that (P) Positive, (E) Energy, (A) Always, (C) Creates, (E) Elevation (P.E.A.C.E). Contact us on social media via Twitter, YouTube, Instagram, or Facebook, and let us know what’s going on. Disclaimer: This post contains affiliate links. If you make a purchase after clicking a link, we’ll collect a share of sales or other compensation.

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