Sophia Saffarian is a rising North London-based singer-songwriter from Birmingham, England. You might know her for being a member of Four of Diamonds, a four-piece British girl group. Not too long ago, Sophia calculatedly released an attractive visualizer for her lovely solo debut single, entitled, “What I Need,” produced by Pierre Medor (Alicia Keys, Usher, Marques Houston, Brandy).
Sophia Saffarian – “What I Need” visualizer
“No pressure, like you better when I put the phone down. Never cared enough to sweat it ‘cause I know what you’re about. Keep my distance but I still give in, whenever you’re around. Ain’t a lie, I think you got me all tongue-tied. Can’t deny, I tried to get you out of my mind. But it’s easy to forget when you leave, you’re not what I need.” – lyrics
‘What I Need’ tells a fascinating tale about a young woman who finds herself falling in love with a confident individual who has a desirable physical image. Apparently, she’s trying hard to keep her distance because her love interest isn’t quite interested in settling down with her. Therefore, she makes the statement, “You might be what I want, but you’re not what I need.”
‘What I Need’ contains a relatable narrative and ear-pleasing vocals that will resonate well with fans of Grace Davies, Louisa, Dinah Jane, and Ally Brooke. The lovable tune possesses melodic drum-laden instrumentation bursting with contemporary and urban pop flavors. Furthermore, “What I Need” serves as Sophia Saffarian’s introduction to the music industry.
“Soon as I turn my back, you’ll miss it.”
“‘What I Need’ is about fighting that feeling of being drawn towards something that you know deep down isn’t right for you. Whether that be a romantic relationship, friendship, or an addiction. It’s the internal battle between head and heart – knowing you’re on the brink of giving in. This is the first of many songs to come. All of which I’ve written, engineered, and will release completely independently. The project is self-funded and I’m super proud to say I’ve had complete control over it all from start to finish, both creatively and from a business stand-point. Also, I have learnt a lot of lessons on the way which I would love to share with others who are going down a similar path and to show people that it’s OK to start again.” – Sophia Saffarian explained
Sophia Saffarian’s music embodies lyrical content that stems from her own personal experiences, which surround topics of relationships and internal battles. With great vulnerability, she invites listeners into the depths of her creative mind.
“I’m so excited to now be able to fully connect with my authentic self musically. Pierre (my producer) often describes my sound as ‘true blues at its core, with a pop edge.’ It’s me in my most vulnerable state, it’s my therapy, translated in my songwriting and my melodies. I want to provide a voice that evokes raw strength, hope, and emotion to listeners who find themselves within my stories.” – Sophia Saffarian explained
The experience that Sophia Saffarian gained from being a member of Four of Diamonds and getting signed by Virgin/EMI has provided her with a lot of insight into what it takes to rise in the music industry. With Four of Diamonds, she participated in achieving over 20 million streams worldwide, working with the likes of Saweetie, Burna Boy, and Mr Eazi, and going on tour with Rita Ora. Also, living in this pandemic time taught her how to stay resilient and diversify when things get rough and tough.
“What I Need” single
So far, “What I Need” has received radio support from BBC Introducing WM, Reprezent (Rellik), Amplify Sounds Brum Radio (Alex Carr), and Westside Radio (Lily). Plus streaming support from Apple Music playlists: New In Pop, Breaking Pop, New in R&B (#9), and New Music Daily.
We recommend adding Sophia Saffarian’s “What I Need” single to your favorite contemporary pop playlist. Also, let us know how you feel about it in the comment section below. Mel Blanc’s famous catchphrase, “That’s All Folks!” Thanks for reading another great article on Bong Mines Entertainment – the hot spot for new music. Furthermore, always remember that (P) Positive, (E) Energy, (A) Always, (C) Creates, (E) Elevation (P.E.A.C.E).