Yo Gotti press photo
Photo by @cmgthelabel

Inside the hard working mind of Yo Gotti and how he built the empire that Collective Music Group is today

Yo Gotti makes a lot of people wonder if he is in fact a “God sent,” helping hundreds of artists develop and find a whole new world. Many people describe Gotti as a “proactive vampire,” since he suffers from insomnia that he turns into proactivity and production. Of course, such a man can’t be held down because he’s always looking for the next new artist or band that needs to be developed. “When I lay down at night, my mind can’t stop running,” expressed the 41-year-old musician, band developer, producer, and record company executive.

Yo Gotti

Yo Gotti press photo
Photo by @cmgthelabel

The career of Mario Sentell Giden Mims (as he was named by his parents) brought him from his Memphis birthplace to the world. So far, he has numerous US concert tours under his belt. His passion for music and production has made Yo Gotti one of the best urban music producers in the world. Many times over, he has helped young rappers achieve their dream of releasing albums on a professional level. Alongside music streaming outlets and Royalty-Free music via TikTok, Gotti’s useful push is something the game needs right now. With great rap stars slowly fading away, other music genres like reggaeton are making their way up to where hip-hop/rap used to be.

Who is Yo Gotti?

Yo Gotti press photo
Photo by @cmgthelabel

Yo Gotti started his career quite young, as most of the best rappers in the world have. Back then, he was known as Lil Yo, affiliated with DJ Sound and his crew. Between 2000 and 2006, Gotti launched his first independent albums. From da Dope Game 2 Da Rap Game in 2000, Self-Explanatory in 2001, Life in 2003, and Back to the Basics in 2006.

Gotti was once asked why he works so hard. He jokingly said he never wants to work again because his first and last job was cleaning cars in the freezing cold. One morning, he inserted his hand into a bucket filled with hot water and soap. By the time he got to cleaning the car, his hand was frozen. That day, he decided he was going to be a rapper, no matter what was in his way.

Yo Gotti – “Rake It Up”

Yo Gotti’s greatest hits include “Down in the DM,” one of his most liked videos on YouTube, and, of course, “Rake it Up.” Also, he’s the creator of hits like “Law,” “Cold Blood,” and “Don’t Come Around.”

Collective Music Group

Yo Gotti press photo
Photo by @cmgthelabel

It’s quite natural how Yo Gotti became the CEO and founder of one of the biggest talent grabbers in the industry. Originally named “Cocaine Muzik Group,” this record company decided to change its name some time ago, as some say due to 50-Cent’s advice, to become the Collective Music Group, which consists of Memphis’ own Moneygagg Yo, 42 Dugg, Blac Youngsta, EST Gee, and Mozzy.

Yo Gotti

Yo Gotti press photo
Photo by @cmgthelabel

Collective Music Group recently released the eleventh disc in Yo Gotti’s career, entitled, “CM10: Free Game (Deluxe).” The project was delayed a couple of times and eventually launched on February 4, 2022, as a double-disc called “Free” and “Game.” While focusing on his concerts and public appearances, Gotti’s career limits aren’t clear to anyone. Whether in a photo shoot or just recording a new music video, nobody knows what will come next in Yo Gotti’s life.

Bong Mines Entertainment