Suga-T (sister of mogul E-40) is a legendary hip-hop trailblazer, author, C.E.O., and producer from Vallejo, California. Not too long ago, she released a video for her “W.O.R.K.” single and revealed that mothers and grandmothers in hip-hop need to be celebrated. Also, she shared how she feels about the state of motherhood and ageism in hip-hop, and how she continues to survive and excel in an industry that is self-satisfying to men.
“Making Mothers and Grandmothers Great Again”
“I can’t say enough that grandmothers and mothers need to be motivated, celebrated, and great again. It’s a sick reality that females in hip-hop are told to start their career young. And once they have children (or show signs of maturity), their career is deemed finished by men who seemingly still control most of the industry or competition. I am not ashamed of being a grandmother. My success is not measured on fame and money. More so on my ability to have the best of both worlds in music and motherhood and now grandmotherhood.” – Suga-T
Suga-T acknowledged that hip-hop is the only genre of music that forces women into early retirement due to the lack of celebration towards mother and grandmotherhood. Therefore, she wants all women to love themselves and the skin they are in. Her motto is: “It isn’t about being skinny, it’s about being healthy.”
Furthermore, Suga-T personally shares and understands the unique experience a young grandmother has. Therefore, she has written the recipe for success, balance, and good health for women. Recently, she’s been preparing for her over-30-year, 20th anniversary, and retirement album, entitled, “TRUTH”, featuring the “W.O.R.K.” single.
Suga-T – “W.O.R.K.” music video
Suga-T wants to encourage Black Americans, grandmothers, and minorities. And those who are “essential workers” who are at a higher risk of infection due to health and economic conditions. Also, she wants them to enjoy the “WORK It Virtual Café” and “THE WORK It Fragrance” to empower themselves.
The “WORK It Health Wealth Café” is a virtual workout platform that will provide a well-rounded experience for women to re-purpose. The experience provides a safe, fun, face-time activity for ladies to queen up. Also, to reward themselves with low-impact dance and workout combinations, backed by exclusive music from Suga-T. Also included are Suga-T latest women’s empowerment book, “Your Perfume”, and economic empowerment book, “Boss Up BAYB”. Plus, tasty meal plans from her upcoming cookbook along with healthy tips.
Suga-T and E-40
Suga-T believes that now is the perfect time to inspire mothers and women as a whole to re-purpose themselves and start re-building. Not too long ago, she launched a “His or Her Fragrance Set”, entitled, “WORK”, including a complimentary beauty and health platform that’s keeping women healthy, inspired, smelling good, and feeling safe during COVID-19 pandemic.
The “WORK” fragrance, gesturing “WORK It,” is a limited edition scent from the “Sprinkle Me Street Empowerment Collection” inspired by Suga-T’s and her brother E-40’s infamous (multi-platinum) hit single, “Sprinkle Me”.
Customers will receive a complimentary 30-day WORK COVID19 online membership. Then they will gain access to a virtual platform in response to purchasing the new fragrance. It is important to know that Suga-T is inviting ladies of all ethnicities, shapes, and sizes to join. Also, she will continue her self-motivating services and programs beyond the COVID-19 quarantine.