Brazilian singer-songwriter GIULIA BE (@GIULIA) haunts an old love with pop beats and a dark aesthetic in new English language single “poltergeist.” The song reminds GIULIA’s captivated fans, in her lyrics and throughout the music video, that some connections don’t end; they simply change form. Written by GIULIA and produced by her recent “fool for love” single collaborator, Stuart Crichton (Backstreet Boys, Kesha, Elton John, and Louis Tomlinson), the song will be a part of GIULIA’s forthcoming self-titled trilingual project, which has been hinted alongside a string of recent track releases in English, Spanish and Portuguese, to be released next year via Sony Music.
Watch GIULIA BE’s “poltergeist” (Official Video)
The energy of “poltergeist” also unfolds in the Olivia Mucida-directed music video co-created and directed by GIULIA BE, Olivia, and Lennyn Salinas. It showcases a figure fully aware of her own magnetism. Lying over satin sheets, surrounded by blades orbiting her presence, GIULIA doesn’t chase attention — she draws it in. Every frame reinforces that the power does not lie in disappearing, but in remaining just out of reach: it isn’t the ghost that pursues someone, it’s the ghost they cannot stop trying to summon.
In her own words, GIULIA BE explains, “The concept came from this provocation: what is stronger than ghosting? The poltergeist. Someone disappears but continues to haunt. The lyrics show a character trying to ‘invoke’ that presence — asking if they’ve seen her, where she is, as if trying to call her back. He stays up at night thinking of her; she has already moved on.”
“poltergeist”
“poltergeist,” which GIULIA BE composed in English a few years ago, and she stylizes in lowercase lettering as an aesthetic matching her other releases this year, is a track that expands on the idea of ghosting — when someone vanishes from a relationship — and pushes it one step further. The song blends pop rhythms with a dark, cinematic edge, and reaffirms GIULIA BE’s command of English composition, balancing confidence and subtle irony in the lyrics: “my love is like a poltergeist, keeping you up at night.”
GIULIA BE explains, “The one who leaves the relationship can remain just as haunting: not out of nostalgia, but through the emotions that are left behind. It’s the kind of impact that makes the other person keep asking, commenting, and searching for traces, unable to let go. When I first worked with Stuart on ‘fool for love,’ I realized he understood the way I sing and the way I feel. I wrote ‘poltergeist’ a few years ago, but it wasn’t the right time to release it. Now, we’ve taken the narrative to a more intense place.”
“poltergeist”
“poltergeist” continues the musical project “GIULIA BE,” a trilingual audiovisual work. Across “fool for love,” “bye bye bahia,” “viciada,” and “delícia proibida,” each track reveals a different facet of the artist — from surrender to desire, from intensity to detachment. And the journey will continue next week on December 11, when GIULIA will release “tonta,” written in Spanish.
GIULIA explains that “these are songs I’ve been collecting over the past few years. Some I wrote nine years ago, others just four months ago. They’re fragments of deeply personal stories — not always about me — that reveal an internal abundance of opinions and musical styles. That’s why I gave the project my name: it is the truest reflection of what happens inside my brain every day.”
This chapter-based structure mirrors how the artist organizes her repertoire: each language plays a specific role in her trajectory — English, connected to her life between Brazil and the United States; Spanish, associated with emotional intensity; and Portuguese, tied to her roots and affective memory.
GIULIA BE
In this process, GIULIA consolidates a moment of creative maturity and positions herself as one of the rising voices of her generation. Part of Sony Music’s global roster, under the label’s international division and with direct support from executive Afo Verde, she leads a project that combines global reach, aesthetic consistency, and artistic direction.
Developed alongside her brother Dany Marinho and producers who have worked with names such as Rihanna, Lana Del Rey, Bad Bunny, Sabrina Carpenter, and Madonna, “GIULIA BE” reflects not only the evolution of GIULIA as a singer and songwriter, but also as a global star.
About GIULIA BE
Giulia Be, a 26-year-old artist from Rio de Janeiro, is one of the most promising voices in contemporary Brazilian pop. She debuted in 2018 with the single “Too Bad,” and gained national traction with hits like “Menina Solta” and “(não) era amor,” earning a Latin Grammy nomination for Best New Artist in 2021. In 2024, she became the first Brazilian artist to sign a global contract with Sony Music and now presents her trilingual musical project “GIULIA BE,” featuring 21 songs in Portuguese, English, and Spanish.
In film, after starring in “Depois do Universo” (2022), she completed production in 2025 on “As Dez Vantagens de Morrer Depois de Você,” slated for release in the first half of next year.
Listen to GIULIA BE’s “poltergeist” Single
We recommend adding GIULIA BE’s “poltergeist” song to your favorite dance pop playlist. We would love to hear your thoughts! Comment below and let us know how you feel. Your feedback helps us bring you more of what you love to discover. Mel Blanc’s famous catchphrase, That’s All Folks! Thanks for reading another great article on Bong Mines Entertainment, your go-to source for new music and entertainment news. Connect with us on X, YouTube, Instagram, and Facebook to share your thoughts and stay updated. Subscribe to our newsletter, grab some merch, and support us as a Patron of Bong Mines Entertainment, and always remember that (P)ositive (E)nergy (A)lways (C)reates (E)levation—P.E.A.C.E.
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